We work with businesses in any industry. The sectors below are the ones we have researched to a depth worth publishing: each has rules that decide what marketing is legally possible, buying behaviour that decides what works, and a page written from primary research. Where we publish a market report for a sector, the sector page links to it. If your industry is not listed the work does not change, we have simply not published the research on it yet.
Health and aesthetics
- Medical aesthetics clinics — injectables, skin and clinic groups, including the licensing scheme being introduced in England and what the advertising codes actually permit.
- Cosmetic surgery — GMC and CQC rules, competing with surgery abroad on everything except price, and the content surgical patients trust.
- Dental practices — marketing through the NHS-to-private shift, GDC advertising rules and the CMA's 2026 market study into price transparency.
- Aesthetics training providers — academies and course providers, qualification claims and the regulation reshaping who may train whom.
Professional and financial services
- Financial services — section 21, FG24/1 and the standalone compliance rule that quietly breaks most social media marketing.
- Law firms — the SRA Transparency Rules as a marketing asset, publicity restrictions and where legal budgets actually return.
Home and trades
- Home improvement — glazing, windows and doors, finance promotion rules and the seasonal search patterns that decide budgets.
Sector not listed? That is not a refusal. It means we have not yet done the research to a standard worth publishing, and we would rather say so than pretend. Ask us and we will tell you honestly whether we are the right fit.